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Web Self-Service: The Cornerstone of Multi-Channel Customer Experience Management
sponsored by IntelliResponse
 | White Paper: | Posted: 02 Dec 2009
| | Published: | 14 Oct 2009 | |
Summary: |
In today’s highly competitive economic climate, there is no margin for error when it comes to attracting and retaining customers. Businesses must now offer more channels of communication, more customer options, and faster responses than ever before.
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CRM Whitepaper: Using Business Rules to Increase Opportunities for Upsell, Cross-Sell and Customer Satisfaction
sponsored by IBM
| White Paper: | Posted: 30 Nov 2009
| | Published: | 30 Nov 2009 | |
Summary: |
This white paper discusses one of the most effective ways to extend CRM functionality to competitively enhance your customers' experiences.
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How to Maximize Revenue by Sending Targeted Promotions to Customers
sponsored by Infor CRM
| White Paper: | Posted: 23 Oct 2009
| | Published: | 23 Oct 2009 | |
Summary: |
This paper discusses the key obstacles that stand in the way of marketers garnering good insights into retention rates and customer profitability and presents a solution on how to overcome these obstacles. You'll also learn how to increase customer loyalty and retention while increasing revenue.
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Focusing on High-Tech Manufacturers
sponsored by Infor CRM
| White Paper: | Posted: 23 Oct 2009
| | Published: | 23 Oct 2009 | |
Summary: |
This paper explores the idea that to effectively compete today and into the next generation, high-tech manufacturers must rethink their customer relationship management (CRM) strategies. Read on to learn the three strategies high-tech manufacturers must do if they want to be profitable tomorrow and in the years to come.
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Next Generation Customer Focus: Strategies and Business Activities Necessary for World-Class Performance and Success
sponsored by Infor CRM
| White Paper: | Posted: 23 Oct 2009
| | Published: | 23 Oct 2009 | |
Summary: |
This paper focuses on consumer products manufacturers and the strategy of customer-focused innovation, exploring NGM study questions and examines business areas where customer-focused innovation has potential to influence performance outcomes. Read on to learn how ways to effectively identify and satisfy customer demand.
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Focusing on Food & Beverage Manufacturers: Three Strategies for Profitability Tomorrow and in Years to Come
sponsored by Infor CRM
| White Paper: | Posted: 22 Oct 2009
| | Published: | 22 Oct 2009 | |
Summary: |
This paper explores the idea that to effectively compete today and into the next generation, F&B manufacturers must rethink their customer relationship management (CRM) strategies. Read on to learn the three strategies F&B manufacturers must do if they want to be profitable tomorrow and in the years to come.
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Cashing in on Customer Intelligence in the Financial Services Industry
sponsored by Infor CRM
| White Paper: | Posted: 22 Oct 2009
| | Published: | 22 Oct 2009 | |
Summary: |
In this 1to1 Executive Dialogue, Don Peppers and Steve Muran talk about the importance of customer retention, the need to integrate disparate sources of data, and the opportunity for financial institutions to rebuild customer trust as a means to competitive advantage.
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7 Ways to Inspire Customer Loyalty with Voice of the Customer (VOC) Initiatives
sponsored by Vovici
| White Paper: | Posted: 20 Oct 2009
| | Published: | 20 Oct 2009 | |
Summary: |
In the most challenging economic environment in generations, organizations are more focused than ever on retaining customers and maintaining existing revenue. Many businesses have put significant resources into implementing CEM and VOC programs. Read on to learn seven ways to inspire customer loyalty using these VOC initiatives.
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Customer Experience IQ Report
sponsored by Vovici
| White Paper: | Posted: 20 Oct 2009
| | Published: | 20 Oct 2009 | |
Summary: |
The Customer Experience IQ (CEIQ) report identifies the six secrets of highly effective customer experience programs that every company can use to create true customer loyalty. Read this paper to learn which customer experience programs that organizations have implemented are most effective at driving customer loyalty.
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7 Habits of Highly Successful Surveys
sponsored by Vovici
| White Paper: | Posted: 20 Oct 2009
| | Published: | 20 Oct 2009 | |
Summary: |
Understanding your customer is vital to maintaining and improving loyalty. Learn how to measure customer experience so you can build customer loyalty. Download a copy of the latest Vovici whitepaper 'The Customer Satisfaction Survey' to learn how to understand the major customer experience metrics and more!
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The Technology of Innovation: Using CRM to Enable Customer-Centric Innovation
sponsored by Pivotal CRM, a CDC Software solution
| White Paper: | Posted: 19 Oct 2009
| | Published: | 19 Oct 2009 | |
Summary: |
This white paper highlights the important role technology can play in the innovation process and looks at how a customer-focused approach to innovation can be supported by flexible customer relationship management tools. It explains how businesses can use CRM to foster and implement customer-centric innovation, enhancing the customer experience.
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5 Best Practices for Smartphone Support: The Enterprise Guide to Smart Support for Smart Devices
sponsored by LogMeIn, Inc.
| White Paper: | Posted: 16 Sep 2009
| | Published: | 16 Sep 2009 | |
Summary: |
This paper features real-world examples from US enterprises on how the benefits
of keeping mobile devices functioning without interruption are felt on every
level of business.
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Increasing Customer Experience via Rich Information Applications
sponsored by Actuate
| White Paper: | Posted: 10 Sep 2009
| | Published: | 09 Sep 2009 | |
Summary: |
This whitepaper shares key points and recommendations from leading analysts such as Forrester to assist organizations in leveraging RIAs to enhance online user experience.
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B2B Lead Gen: Marketing ROI Performance & Evaluation Study
sponsored by Citrix Online
| White Paper: | Posted: 21 Aug 2009
| | Published: | 01 Dec 2008 | |
Summary: |
MarketingProfs recently conducted an in-depth study on perceptions, behaviors and lead generation performance. Download the MarketingProfs Report to read the study's full findings and to learn how you can effectively calculate and leverage lead generation ROI within your own organization.
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9 Management Practices for Exceptional Webinars
sponsored by Citrix Online
| White Paper: | Posted: 21 Aug 2009
| | Published: | 19 Aug 2009 | |
Summary: |
This new white paper examines Webinar effectiveness at driving lead generation and outlines 9 best practices for using Webinars in a cohesive lead-generation campaign.
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SEE: Related Topics