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While retailers are heeding the daily drumbeat of pundits on the importance of focusing on the customer experience, a gap remains between what retailers are delivering and what shoppers expect.
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IBM explores how the impact of innovative business models for "how to sell" are now as important as the innovative products themselves - CE manufacturers need to skillfully manage their mix of sales channels for future success.
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The number of channels which consumers use to research and purchase products or services is growing. This white paper takes a look at a recent survey of consumer buying habits in regards to the number of channels they use when shopping and how businesses can provide a better experience across these channels for their customers.
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As the internet changes the way of traditional marketing and communication, discover a “True Profile” as a means of understanding customer behavior, actions and preferences using analytics. Learn the 4 key components of True Profiles and the business benefits included.
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Access this essential quick start guide to the cloud to learn about the top 3 things resellers should know about the cloud, how to define your cloud business model, 8 steps required to build a successful cloud practice, and much more!
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You need to optimize your IT infrastructure to ensure future business success. This white paper explores an efficient, cost-effective, and easy-to manage approach to achieving this goal. Learn how to leverage the full potential of virtualization and discover a recommended storage system and its key benefits.
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The primary mode of growth for most technology provider businesses is by good, old word of mouth. Yet, many businesses have not established an official referral program to capture as many referrals as possible. Check out this guide to find the proven best strategies for creating the perfect referral program for your business.
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This white paper analyzes overcoming entrenched legacy obstacles and attitudes with a paradigm shift on the part of channel partners. Find out how you can cultivate successful and profitable MSP relationships.
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Get help measuring the performance of your software-based storage and traditional hardware-based storage to better predict your current and future storage needs.
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B2B professionals need to ensure their partners have up-to-date information, and that their web content is consistent and relevant across all channels. To simplify channel marketing, savvy businesses are looking towards channel content syndication.
