EGUIDE:
Though many CRM platforms offer native marketing automation tools, many organisations find it beneficial to use a third-party application, such as Eloqua or Marketo. Read more in this e-guide.
ESSENTIAL GUIDE:
This research from Deloitte identifies the areas with the biggest immediate opportunity for retail and consumer packaged goods (CPG) businesses looking to invest in blockchain technology.
WEBCAST:
Access this webcast to learn how using the latest intent data and AI-driven technologies can transform their productivity and yields from a market, an ICP, or a set of named ABM accounts.
EZINE:
In this week's Computer Weekly, we go behind the scenes at golf's Ryder Cup to see the tech firsts introduced to improve the fan experience. UK tech leaders explain why they feel 'betrayed' by the government's net-zero policy changes. Read the issue now.
EZINE:
In this week's Computer Weekly, as the Met Police enhances its facial recognition capabilities, we examine the pros and cons of law enforcement use of the technology. Three in five IT professionals want a new job – is there a tech exodus in the industry? And we take an in-depth look at the growth of the Nordic datacentre sector. Read the issue now.
EGUIDE:
In this e-guide, uncover how you can use analytics to improve the customer experience and enhance field services, which translates to more satisfied and loyal customers.
INFOGRAPHIC:
Enterprise Strategy Group (ESG), an IT analyst firm owned by Computer Weekly publisher TechTarget, has published research about generative AI (GenAI) enterprise use cases that shows the concept ranking higher than sustainability and cloud migration as a strategic priority for enterprise IT globally.
EGUIDE:
In this guide, learn how call center optimization can improve your CX strategy. Discover 5 common customer support problems affecting your CX, and learn how call center transformation can increase business value and drive customer satisfaction.
EGUIDE:
Explore why customer service can be the biggest component of customer retention and how companies applied AI, machine learning and predictive analytics to help provide better customer service.
